The Allure of Homemade: Meet the Founders of Humble Homestead
In a world teeming with mass-produced products, the charm of "homemade" resonates more than ever. Whether it’s a warm meal crafted from family recipes or beauty products formulated from all-natural ingredients, there’s an undeniable appeal in handcrafted items that make us feel connected to our roots. Today, we shine a light on two inspiring young women, Ashley Bean and Bailey Tucker, whose entrepreneurial journey embodies this ethos. They are the founders of Humble Homestead, a business dedicated to holistic health and wellness, crafted right from the comfort of their own homes.
A Journey Rooted in Rural America
Ashley Bean and Bailey Tucker hail from the heart of rural northeast Kansas. Bean comes from Havensville, a town that boasts a population of just 119 people, while Tucker grew up in even smaller Lillis. These small-town backgrounds instilled in them a strong sense of community and a deep appreciation for the simpler things in life. Both women pursued careers in nursing, with Bean graduating from Washburn University and Tucker from the University of South Dakota. They now serve as critical access nurses at Onaga Hospital, caring for their local communities with dedication and compassion.
The Birth of Humble Homestead
The idea for Humble Homestead sprouted during a trying period in 2020 when the COVID-19 pandemic put immense stress on healthcare workers. “As nurses in the midst of a pandemic, we were searching for an outlet — something to help us find joy again,” Bean shared. This need for creativity led them to experiment with creating health products through their collective passion for natural healing. “We enjoy learning new things and challenging ourselves,” Bean added, highlighting the joy that discovery can bring.
In November 2021, they officially launched their online venture, drawing inspiration from their roots and the desire to share their homemade creations with others. “We wanted our business to feel like a little piece of home,” Tucker explained, setting the tone for their mission.
A Focus on Clean, Natural Ingredients
After successfully crafting a magnesium rub that alleviated restless legs and improved sleep, they pivoted to their beauty product line, asking, “What do we use regularly that we could make with clean, natural ingredients?” This question became their guiding principle, emphasizing safety and purity. Tucker noted, "We want a product so safe you could eat it — something we would feel good about using on ourselves and our kids."
Humble Homestead offers an extensive array of products, including creams, salves, skin care treatments, household items, self-care products, and herbal teas. By selling directly online and providing wholesale items for other businesses, they’ve been able to reach a broader audience, all while maintaining their commitment to natural ingredients.
The True Meaning of Homemade
At Humble Homestead, "homemade" isn’t just a marketing term; it’s a core value. “Every single item that we sell is made in our kitchens,” Tucker affirmed. This hands-on approach allows them to customize products and labels according to clients’ needs, such as during the holiday season when businesses often request personalized gifts for employees. The fulfillment they gain from creating these products is as significant as the joy they hope to spread through them.
Tucker finds the creative process particularly rewarding: “There’s something therapeutic about mixing raw, natural ingredients and turning them into something uniquely yours.” Their kitchen has become a laboratory of sorts, where countless hours have been spent refining recipes, with some now captured in handwritten notes that are delightfully marked with traces of the ingredients used.
A Growing Market for Natural Products
Their dedication to transparency is evident in the pride they take in their ingredient lists, which are easy to understand and pronounce. As more consumers gravitate toward clean, holistic products, Humble Homestead has experienced remarkable growth. “Sales have doubled every year, which reflects the growing interest in natural, healthy products,” Tucker stated. This expanding customer base stretches across the nation — from Oregon to Florida and even into Canada.
Conclusion: Bringing a Piece of Home to Customers
The journey of Ashley Bean and Bailey Tucker is a celebration of creativity, resilience, and commitment to health and wellness. With Humble Homestead, they are not just offering products; they are giving customers a snippet of their homes and hearts. Their story serves as an inspiring reminder of how passion and resourcefulness can meet to create meaningful change, bringing a touch of authenticity and love into our lives.
To explore the offerings of Humble Homestead and support these remarkable women, visit www.humblehomesteadks.com. In a world that often rushes toward the impersonal, let us commend Ashley Bean and Bailey Tucker for reminding us what it truly means to be "homemade." Their dedication allows customers to invite a little bit of home into their lives, one all-natural product at a time.
